Recently, the digital intelligence middle platform project, co-developed by ShopeX and Royal FrieslandCampina—a leading dairy enterprise—has successfully passed the phased milestone acceptance.

In recognition of this achievement, the ShopeX project team has won high praise and a written acknowledgment from the IT Department of FrieslandCampina.

Spanning three years with continuous iterations and upgrades, the project has built an end-to-end full-link business middle platform, successfully driving a leap in FrieslandCampina’s supply chain digital capabilities and establishing itself as a benchmark case for digital transformation in the FMCG industry.

Project Outcomes: Digital-Driven Business Growth with Comprehensive Breakthroughs in Core Metrics

Launched in late 2022, the middle platform project has advanced steadily through a modular and iterative approach, centering on the core objectives of business visibility, process controllability, and data operability.

With concrete data, FrieslandCampina has confirmed that the launch of the middle platform system has delivered significant value to its business operations:

• Revenue Growth: Supporting the company to achieve breakthrough annual revenue growth
• Service Enhancement: A substantial leap in Customer Service Level (CLS)
• Efficiency Optimization: Significant optimization of channel inventory
• Damage Rate: Effective reduction in supply chain damage rate
• Cost Optimization: Continuous improvement in comprehensive cost optimization

These achievements represent not only the success of a technical system, but also a crucial milestone in business model transformation and value chain optimization, demonstrating the direct driving force of digital systems on business growth.

Project Journey: Professional Teams Collaborating Side by Side to Deliver Value with Dedication

In the thank-you letter, FrieslandCampina’s IT Department specifically highlighted the ShopeX team’s professional performance and striving spirit throughout the project:

• Meticulous delivery mindset: Conducted refined design and development for over a thousand functional points to ensure the system fully aligns with actual business needs;
• Efficient and reliable operation and maintenance (O&M) support: Processed more than a thousand O&M incidents with prompt responses and thorough resolutions;
• Solution-oriented problem-solving spirit: Overcame more than a hundred technical challenges, and ensured stable system operation through countless scheme discussions and overnight feasibility studies.

“Your team’s extraordinary perseverance, tireless research attitude, and selfless teamwork have guaranteed the high-quality and on-time delivery of the system, building a solid defense for the stable operation of our business.” FrieslandCampina commented in the letter.

Strategic Cooperation: Three Years of Partnership to Co-Build a Digital Transformation Benchmark

The success of this middle platform project stems from the high strategic alignment and close operational collaboration between ShopeX and FrieslandCampina.

Over the past three years, teams from both sides have maintained high-frequency interaction and in-depth coordination, jointly addressing business challenges and driving system implementation.

The project has also received strong attention and continuous investment from ShopeX’s core leadership in terms of resource guarantee and strategic support, ensuring it has advanced steadily on the right track.

Future Outlook: Deepening Strategic Synergy for a New Digital Journey

FrieslandCampina stated in the thank-you letter: “Looking ahead, we look forward to further deepening our strategic cooperation with ShopeX, joining hands to embark on a new journey of digital transformation, and creating outstanding achievements together!”

The ShopeX project team was delighted and encouraged to receive the thank-you letter once again. The project leader noted: “Faced with various challenges during the project, our team has always collaborated closely with the client. Leveraging our professional capabilities and efficient coordination, we jointly overcame technical difficulties and promoted business optimization. We are grateful for the full dedication of every team member, and we will continue to support our clients’ digitalization process with reliable services.”

ShopeX is committed to providing end-to-end digital intelligence transformation solutions for leading brands in retail, FMCG, fashion, home furnishing and other sectors. The success of the FrieslandCampina middle platform project once again validates ShopeX’s professional capabilities and implementation strength in supply chain digitalization, middle platform construction, and business collaboration. We look forward to partnering with more brand enterprises in 2026 to create a new future of intelligent commerce.